Privacy Policy

Last modified: April 22, 2026

1. Introduction and Scope

Your privacy is of the utmost importance to us. Since the founding of AR Buildings, we have been committed to building our services in compliance with stringent data protection principles, including the European General Data Protection Regulation (GDPR) and all other applicable data protection laws.

AR Buildings GmbH ("AR Buildings", "we", "us", or "our") provides users worldwide with information about construction projects, architectural visualization, and related services. This Privacy Policy explains our practices regarding the collection, use, storage, and sharing of your personal data when you interact with us.

This Privacy Policy applies to all of our applications, services, features, software, and our website (collectively, "Services"), unless otherwise stated in a separate privacy notice. By using our Services, you acknowledge that you have read and understood this Privacy Policy.

Please also read our Terms and Conditions, which govern your use of our Services. If you are located in the European Economic Area (EEA) or the United Kingdom, AR Buildings GmbH acts as the data controller for your personal data.

2. Legal Basis for Processing (GDPR)

Where applicable, we process your personal data on the following legal bases under Article 6 of the GDPR:

• Consent (Art. 6(1)(a) GDPR): Where you have given us explicit consent to process your data for a specific purpose, such as receiving marketing communications.
• Contractual necessity (Art. 6(1)(b) GDPR): Where processing is necessary for the performance of a contract with you or to take steps at your request prior to entering into a contract.
• Legal obligation (Art. 6(1)(c) GDPR): Where processing is required to comply with a legal obligation to which we are subject.
• Legitimate interests (Art. 6(1)(f) GDPR): Where processing is necessary for our legitimate business interests, such as improving our Services, ensuring security, and preventing fraud, provided these interests are not overridden by your fundamental rights and freedoms.

3. Information We Collect

AR Buildings receives or collects information when we operate and provide our Services. This occurs when you install, access, or use our Services, or when you interact with us directly.

3.1 Information You Provide

Account information: To create an AR Buildings account, you may provide us with personal data such as your name, email address, mobile phone number, or social media contact details.

Messages and inquiries: We process messages you send through our Services in order to connect you with the relevant project development office, brokerage firm, architect, or other service provider. Once your messages have been delivered to the intended recipient, they are deleted from our servers. Please note that messages may be redirected to your registered email address.

Customer support: When you contact us for support, you may provide us with information about your use of our Services. This data is used solely to resolve your inquiry and improve our Services.

3.2 Automatically Collected Information

Usage and log data: We collect service-specific, diagnostic, and performance information when you use our Services. This includes information about your activity, log files, diagnostic reports, crash reports, and website analytics.

Payment information: If you purchase any of our Services, we may receive payment confirmations and related transactional data from app stores or third-party payment processors. We do not store full payment card details on our own servers.

Device and connection data: When you install, use, or access our Services, we collect device-specific information. This includes your hardware model, operating system, browser type, IP address, mobile network information, and device identifiers.

Status information: We may collect information about your online status and activity within our Services, including the time of your last interaction with our platform.

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to improve your experience and analyze how our Services are used.

• Strictly necessary cookies: Required for the website to function correctly and cannot be disabled.
• Analytical/performance cookies: Allow us to recognize and count visitors and understand how visitors move around our website. We may use tools such as Google Analytics for this purpose.
• Functional cookies: Used to recognize you when you return to our website and remember your preferences.
• Targeting/advertising cookies: May be set through our site by advertising partners to show you relevant advertisements on other sites.

You can control and manage cookies through your browser settings or via our cookie consent tool. By continuing to use our website without adjusting your cookie settings, you consent to our use of cookies as described above.

5. Third-Party Information and Services

Third-Party Service Providers: We work with trusted third-party vendors and service providers to help us operate, improve, and market our Services. These providers assist us with app distribution, infrastructure, data hosting, payment processing, analytics, and marketing. They are contractually bound to process your data only in accordance with our instructions and in compliance with applicable data protection laws.

Third-Party Services You Connect: We may allow you to use our Services in connection with third-party services (e.g., social media platforms). If you choose to do so, those services may collect information about you in accordance with their own privacy policies. We are not responsible for the privacy practices of third parties.

International Transfers: Where we transfer personal data to countries outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) as approved by the European Commission, in accordance with Chapter V of the GDPR.

6. How We Use Your Information

We use the information we collect to operate, offer, improve, understand, personalize, and market our Services. Specifically, we use your information to:

• Provide, maintain, and improve our Services, including customer support and troubleshooting;
• Process transactions and manage your account;
• Communicate with you about your account, service updates, and support requests;
• Analyze usage patterns to develop new features and improve existing ones;
• Detect, investigate, and prevent fraudulent activity, security breaches, and other illegal activities;
• Comply with applicable legal obligations and enforce our Terms and Conditions;
• Send you marketing communications where you have provided your consent, with the option to opt out at any time.

We do not sell your personal data to third parties.

7. Your Rights Under the GDPR

If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights in relation to your personal data:

• Right of access (Art. 15 GDPR): Request a copy of the personal data we hold about you.
• Right to rectification (Art. 16 GDPR): Request correction of inaccurate or incomplete data.
• Right to erasure (Art. 17 GDPR): Request deletion of your personal data where there is no compelling reason for its continued processing.
• Right to restriction (Art. 18 GDPR): Request that we restrict processing under certain circumstances.
• Right to data portability (Art. 20 GDPR): Receive your data in a structured, machine-readable format.
• Right to object (Art. 21 GDPR): Object to processing based on legitimate interests or for direct marketing.
• Right to withdraw consent: Withdraw consent at any time without affecting prior processing.
• Right to lodge a complaint: Lodge a complaint with the Berliner Beauftragte für Datenschutz und Informationsfreiheit (BlnBDI): www.datenschutz-berlin.de

To exercise any of these rights, please contact us at info@ar-buildings.com. We will respond within one calendar month.

8. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

• Account data is retained for the duration of your account and a reasonable period thereafter.
• Messages are deleted from our servers once successfully delivered to the recipient.
• Log and diagnostic data is retained for up to 12 months, after which it is anonymized or deleted.
• Data required for legal compliance (e.g., tax records) is retained for the applicable statutory retention period (typically 10 years under German commercial law).

9. Data Security

We implement appropriate technical and organizational security measures to protect your personal data against unauthorized access, accidental loss, destruction, or alteration. These measures include encryption of data in transit (TLS/SSL), access controls, regular security audits, and staff training.

No method of electronic transmission or storage is entirely secure. In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the competent supervisory authority without undue delay.

10. Assignment and Change of Ownership

In the event of a merger, acquisition, restructuring, or sale of assets, your personal data may be transferred to a successor entity. We will notify you in advance of any such transfer and inform you of any changes to this Privacy Policy. You retain the right to request the deletion of your personal data prior to any such transfer.

11. Managing Your Information

Service settings: You can adjust your notification and communication preferences within your account settings.

Deleting your account: You can delete your AR Buildings account at any time using the in-app "Delete my Account" feature or by contacting us at info@ar-buildings.com. Simply uninstalling the app does not delete your data from our servers.

Opting out of marketing: You can opt out of marketing emails at any time by clicking the "unsubscribe" link in any marketing email or by contacting us directly. You will still receive transactional service-related messages.

12. Legal Disclosure

We may collect, use, retain, and disclose your personal data if we reasonably believe that this is necessary to:

• Comply with applicable laws, regulations, or legal processes, including court orders or government requests;
• Enforce our Terms and Conditions and other applicable policies;
• Detect, investigate, and prevent fraud, illegal activities, or security issues;
• Protect the rights, property, or safety of AR Buildings GmbH, our users, or the public.

13. Updates to This Privacy Policy

We may update or revise this Privacy Policy from time to time to reflect changes in our practices, Services, or applicable legal requirements. We will notify you of material changes by posting a notice within our Services or by sending you a direct communication where required by law.

Your continued use of our Services after the updated Privacy Policy takes effect constitutes your acceptance of the revised policy.

14. Contact and Data Controller

If you have any questions, concerns, or requests relating to this Privacy Policy or our data processing practices, please contact us:

AR Buildings GmbH
Kurfürstendamm 133
10711 Berlin, Germany
E-Mail: info@ar-buildings.com
Website: www.ar-buildings.com

For data protection matters, please contact us at info@ar-buildings.com with the subject line "Data Protection Request". We will respond to all legitimate requests within one calendar month.

If you are not satisfied with our response, you have the right to lodge a complaint with:

Berliner Beauftragte für Datenschutz und Informationsfreiheit (BlnBDI)
Friedrichstr. 219, 10969 Berlin, Germany
www.datenschutz-berlin.de